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The Reffiticative Present Value Method (DCF APV) is a company valuation methodology based on the estimation of the company's value as the sum of the present value of future cash flows, discounted at the appropriate discount rate, and the present value of future cash flows. non-operating cash flows, discounted at the cost of debt.

However, it is important to note that the DCF APV method has some limitations. For example, the model requires an accurate estimate of the discount rate and cost of debt, which may be difficult in some situations. Furthermore, the model does not take into account factors such as revenue growth, profitability of the company and its competitive position. For this reason, it is combined with other methodologies to provide completeness to the evaluation.

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